Hollister Independence Rally Roars Back This July 4th Weekend 2025!

HOLLISTER, CA — Get ready to ride! The legendary Hollister Independence Rally returns this Fourth of July weekend, bringing with it the roar of engines, unforgettable entertainment,
and an iconic celebration of motorcycle culture.

Since 1947, Hollister has been hailed as the Birthplace of the American Biker, inspiring the 1953 cult classic The Wild One starring Marlon Brando and Lee Marvin. That film not only shaped the
image of the American biker—it helped define an entire subculture.

A Celebration for All

At the heart of the action is San Benito Street, stretching from 4th to South Streets in downtown Hollister. This historic strip transforms into a biker’s paradise, lined with roaring motorcycles, live music stages, vendors, and a festival atmosphere that welcomes enthusiasts
from all walks of life. Whether you’re a rider or just looking for a great time, there’s something for everyone—custom bikes, gear, food trucks, cold drinks, and much more.

Live Music at the Beer Garden

Fuel up and cool down in the Beer Garden at 6th and East Streets—your go-to spot for refreshing brews, local wines, and non-stop live entertainment.

Friday, July 6

  • 10 AM – 2 PM: Chicano All Stars – Local legends bring Latin flavor to kick things off.
  • 2 PM – 4 PM: Rowdy Acoustic – Country & Western classics.
  • 4 PM – 8 PM: Keep on Truckin’ – Rock, Funk, and R&B to get your boots moving.

Saturday, July 7

  • 10 AM – 2 PM: El Brick – Santa Cruz rockabilly at its finest.
  • 2 PM – 4 PM: Rowdy on Acoustics returns with more country classics.
  • 4 PM – 8 PM: Fair Warning – NorCal’s premier Van Halen tribute band rocks the stage.
Can’t-Miss Rally Highlights

Motorcycle Cruise-In
From 10 AM to 8 PM Friday and Saturday, San Benito Street becomes a two-wheeled loop of  horsepower and chrome. Motorcycles only—spectators welcome!

Miss Hollister Competition
Join the fun on Friday, July 6, from 2 PM – 4 PM at the main stage in the Beer Garden. Presented by national sponsor Russ Brown Motorcycle Attorneys, the Miss Hollister Competition invites women 18+ to compete for the crown and join rally royalty.

Apply by June 15 by calling Roadshows at (775) 690-2035.

For Sponsorship/Vendor info, VIP registration, schedules, or general inquiries, contact Randy Burke at (775) 690-2035 or email admin@roadshowsreno.com.